Bud Light Canada Launches ‘Bud Light Camp’ in Celebration of Pride

Bud Light is bringing fun and inclusivity to life by launching Canada’s most inclusive camp – leaving only one question: You In?
The brand will also be releasing limited-edition pronoun-inspired Pride cans and is providing a total of $100,000 to various organizations supporting the LGBTQIA2S+ community across Canada
As a longstanding supporter of Pride, Bud Light Canada is proud to announce the launch of Bud Light Camp – an LGBTQIA2S+ community and ally-focused adult camp that celebrates coming out, embracing your most authentic self, and ensuring that everyone feels welcome to the party just as they are, while being totally CAMP. Bud Light Camp will be a one-weekend experience, taking place from Friday, June 10th – Sunday, June 12th, 2022, at a third-party camp approximately two hours outside of Toronto.
"Bud Light believes that everything is more fun when everyone brings their own unique energy," said Mike D’Agostini, Senior Marketing Director, Bud Light Canada. "It’s our brand’s mission to leave no one out and celebrate individuals being their most authentic selves. Through Bud Light Camp, we are championing LGBTQIA2S+ community members and allies to live their truth, leaving only one question – whatever camp you’re in, you in?"
The term "CAMP" means, "deliberately exaggerated and theatrical behavior or style,"…