November 23, 2024

Gay LGBTQ Media and Press Network

GayWebSource.com – LGBTQ News And Press Release Syndication. Connecting Gay News Media Worldwide Since Nov. 2001, Over 20 Yrs Serving the Gay Community.

Norway : Lesbian kiss in Olympic inspired commercial

<p>Norwegian sports chain creates a Olympic inspired commercial that kicks the Russian anti-gay law. <a href="http://mysocalledgaylife.co.uk/pub/2014/02/08/lesbian-kiss-olympic-inspired-commercial/">Continue Reading <span>→</span></a></p> <p>The post appeared first on <a title="MySoCalledGayLife.co.uk" href="http://mysocalledgaylife.co.uk/" target="_blank">MySoCalledGayLife.co.uk</a>.</p>

The commercial is created by Norwegian ad-agency Schjærven Reklamebyrå.

According to Kampanje.com the chain  wanted show impressing skills in different sports, and since Russian got the anti-gay laws they wanted to be a bit political, so they added a twist in the end.

So in addition to entertain, we also wanted to make a political kick to Russia and Putin’s conservative and old-fashioned attitudes. That they also organizer of the Olympic Games, where equality and equality is strong,  so makes it also more appropriate for us.  Sport is for everyone and XXL is for anyone who loves their sport, says purchasing and marketing director XXL, Tom Erik Kjønø.

 

The ad was first aired in Norway, during the opening ceremony of the Olympic Games in Sochi and will be aired several times during the Olympics in Norway.

The post appeared first on MySoCalledGayLife.co.uk.

New Members: If You Just Created A New Account, Please Upload A Logo or A Photo To Represent You or Your Publication. All new accounts must have an avatar pic. We will not approve your account until your profile has been competed. You will not have full access of the site until your account is approved. We require this to help keep out spam accounts. To edit your profile, click on your name in the top right corner of the site and follow the profile links. If Your Account Has Been Recently Migrated Please Click = > Here.

Visit Us On TwitterVisit Us On FacebookVisit Us On YoutubeCheck Our Feed