Northalsted (also known as “Boystown”) was recently called “the best gay neighborhood in the world” by Out Traveler Magazine. And it’s easy to see why: our collection of fabulous shops, fantastic restaurants, famous nightlife, and our proud LGBTQ legacy gives us a sense of community spirit unlike any other place.
The Assistant Director – External Affairs is responsible for oversight of the Alliance’s key priority around Market Identity. This management level role oversees all internal/external facing communication, marketing and public relations.
The Assistant Director – External Affairs reports to the Executive Director and oversees the Special Events Intern, Public Relations Coordinator and contracted design help.
This senior level, full-time role is an ambassador for NBA and will be evaluated on his/her ability to maintain impeccable relationships with each business/organization on Northalsted Street. Further, this role requires strong written and verbal skills, along with key relationships in traditional and social media outlets, to promote NBA.
Assistant Director External Affairs
Key Responsibilities - Marketing
- Creates and oversees annual marketing plan highlighting the diversity of Northalsted and its history as an LGBT community
- Develops market strategies both to promote NBA and its member businesses/organizations
- Writes, edits and produces all event collateral
- Serves as chief organization branding monitor
- In coordination with ED, oversees the implementation of new branding
- Communication
- Creates and oversees annual communication plan
- Writes, edits and produces monthly membership newsletter
- Serves as chief organizational editor
- Develops and posts content on social media outlets
- Public Relations
- Creates and oversees annual PR plan
- Working with PR consultant develops, writes and pitches stories related to NBA and its member organizations
- Maintains working relationships with traditional media outlets
- Develops and maintains NBA media database
- As requested, responds to media inquiries
- Special Events
- Participates in special event meetings
- Develops and implements media/communication/marketing plan for all special events
Please send a cover letter, resume and writing sample to Christopher Barrett Politan, Executive Director at christopher@northalsted.com by January 9th. Incomplete submissions will not be considered.
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