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Leaf Mobile in Partnership with World of Wonder to Create Rupaul’s Drag Race Mobile Game
LEAF Mobile Inc. (TSX: LEAF) ("LEAF" or the "Company"), Canada's leading free-to-play mobile game group, announces subsidiary company, East Side Games Inc. ("ESG"), has entered into a multi-year partnership with World of Wonder Productions Inc. ("WOW") for the exclusive mobile game rights to Emmy Award-winning competition series, RuPaul's Drag Race, to develop and publish a new mobile game for global release on iOS and Android in 2H 2021 (the "Partnership").
The Partnership includes rights to RuPaul's Drag Race, RuPaul's Drag Race: All Stars, and Untucked: RuPaul's Drag Race. ESG will develop and publish the game in partnership with WOW, to develop a game to slay for, where players can werk the runway, design drag looks, and kiki with their favourite queens and RuPaul, all while utilizing ESG's IdleKit technology platform. Terms of the partnership are subject to confidentiality obligations.
The free-to-play mobile game will take players inside iconic moments from the series, making them...